Eugene Osypa had been thinking about creatinghis first mobile game since 2007.

When a developers’ studio in Kiev,
Ukraine, disbanded a few years
later, he finally got the team he
needed to make it happen.

With a game designer, a
programmer, and an artist
QuickClickGames created its
first title.

Today, the team is working on
multiple projects, including Temple
of Life and the Imperial Island
series.

Their latest video game, Magica Travel Agency, is aMatch-3 title with compelling graphics, addictivegameplay, and immersive user experience.

The Challenge

Great Game, Little Revenue

Eugene created the Match-3 F2P game Magica Travel Agency in 2016. Pouring heart and
soul into the project, he invested over a hundred thousand dollars in a title he knew had
the potential to succeed.

Without enough immediate interest from global publishers, Eugene
decided to launch the game himself
on Google Play and the App Store.

Magica Travel Agency was quickly
praised by players and, after being
featured on Google Play, the mobile
app received an influx of new users
that allowed the studio to develop
the project further.

Still, Eugene says, the problem from day one was making a profit from ads: even when Magica Travel Agency was getting lots of new players,
revenue was stagnant.

The Solution

Making Mobile Game Ads 3x More Profitable with MAS

Before partnering with Yodo1, QuickClickGames tried working with a traditional ad
network. But they still weren’t getting the kind of profit they were after.

Once they found our Managed Ad
Services—or MAS, things started to
change.

“The implementation of Yodo1’s SDK was
smooth as could be because the MAS team
provided almost 24/7 support. They gave me all
the information I needed, helped in real-time to
get us set up on their platform, and
more—solving any issue in a short time.”

MAS did more than sustain the game: its optimized monetization strategy increased mobile game ad revenue by three times, tripling
eCPM on Android and doubling it on iOS.

“If you want to increase your profit from ads, I highly
recommend trying Yodo1’s Managed Ad Services. Once you
install their SDK, you’ll see your ad revenue increase the
very next day”, Eugene said.

“To date, I do not know anyone who can offer a larger eCPM than Yodo1.”