Insider Secrets:

The Winning UA Strategies
of Leading Publishers

Nadiia Marchynska

Head of Game Marketing & UA

Are you curious to know how top gaming publishers attract millions of new players to their games using user acquisition (UA) strategies? In this exclusive on-demand webinar, “Insider Secrets: The Winning UA Strategies of Leading Publishers,” our team of UA experts will take you on a deep dive into the most effective tactics used by the best in the business.

Sign Up For on Demand Webinar

Here's a peek into what you will learn:
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The key activities and roles of a UA team

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Challenges of running UA campaigns in 2023

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A simpler, faster way to ramp up UA and grow your game with Yodo1

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Luke Priddy

Luke Priddy is the Head of Education at Yodo1 and is dedicated to sharing the company’s deep expertise in the gaming industry far and wide. With a background in curriculum design and content strategy, Luke works on producing high-impact learning materials. To date, that includes Yodo1’s Business of Mobile Gaming and ASO courses.

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Nadiia Marchynska

Head of Game Marketing & UA

Nadiia is the Head of Games Marketing and UA at Yodo1 Games. With a specialization in performance advertising, she excels at using data-driven insights to create optimized marketing strategies that drive business growth. Nadiia has a proven track record of delivering strong ROAS results by leveraging cross-functional collaboration, data analysis, and ad-serving optimization across various advertising platforms for mobile apps and brand websites..

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