China Publishing Lead

Overview

Work From Anywhere

You will: Drive the publishing strategy for PC and mobile games in China, guide the go-to-market, and ensure long-term success

Must have: Proven experience publishing PC and mobile games in China and deep knowledge of how Chinese players access and engage with games.

Who We Are | What We Do

At Yodo1, we simplify mobile game growth.

With billions of downloads across our portfolio, Yodo1 is a partner for mobile game growth at every stage—from helping developers monetize their first game to bringing iconic brands into major mobile titles.

Taking over a decade of experience publishing and growing games like Crossy Road, Rodeo Stampede, and Ski Safari into global hits, we provide products and services that range from helping new arrivals to the app store optimize ad revenue, driving a 50x player increase for games such as Animal Revolt Battle Simulator, and bringing iconic IP from companies like Hasbro, Paramount, Legendary, and MGA to globally-recognized studios the likes of Rivergame, Candivore, 37Games, and more.

We love games, we play games, we grow games.

What We Believe | How We Work

We believe in the future and power of the mobile gaming industry and that everyone deserves an equal opportunity to build a life they love through games—from anywhere in the world.

We believe you know when and where you do your best work. We are fully remote by design and we WFA: Work From Anywhere. We don’t impose hours or limit time off.

We are driven by performance and we experiment often. We care about impact, not titles.

Who We’re Looking For

Yodo1 is looking for a China Publishing Lead to strengthen publishing partnerships and drive our publishing strategy for games in China, guide the go-to-market, and ensure long-term success.

You are:

• Focused on impact. You understand the 80/20 rule and focus on activities that matter.
• Performance-driven and growth-oriented. You have an intrinsic will to succeed while unafraid to try, fail, and learn by experimenting with new approaches and testing ideas.
• Cooperative. You help others succeed; you give and receive feedback well.
• Relentlessly curious. You ask questions.
• Humble. You ask for help; you are quick to admit and learn from your mistakes.
• SMART. You work and communicate in ways that are Specific, Measurable, Actionable, Relevant, and Time-bound.

What We Expect

You will:

• Lead our publishing strategy for games in China, establishing the right partnerships to ensure successful publishing of our games across all popular platforms in China including PC, mobile and mini-games platforms.
• Build go-to-market plans that reflect how Chinese players discover and play games.
• Identify, establish and strengthen relationships with key gaming platforms, influencers, and communities
• Support the BD team in qualifying publishing opportunities and selecting games that fit the Chinese market
• Shape business models and positioning to maximize growth and long-term success
• Manage the P&L for CN Publishing and ensure strategy delivers measurable results

You must have:

• Proven experience publishing PC and/or mobile games in China, with a record of scaling titles.
• Deep knowledge of how Chinese players find, access, and engage with PC games, mobile games and H5 mini-games.
• A strong network across developers, partners, influencers, and communities in China.
• Experience shaping business models and owning a P&L, with a track record of delivering measurable growth.
• Native or fluent Mandarin, with strong English for cross-border collaboration

You Might have:

• Experience publishing games outside of China
• Experience working with teams across different locations, cultures, and time zones.

What We Offer

Compensation. We pay based on qualifications, experience, and fit for the role. We provide an allowance to purchase your own device or equipment and offer variable compensation through our annual bonus program.

Growth. We offer an environment where you will have the trust and freedom to try, fail, learn fast, and make a real impact while accelerating your career, and where anyone with a great idea can pitch it directly to our management team.

WFA. Work from anywhere in the world, travel when and where you like, get paid in your currency of choice, and enjoy flexible hours and unlimited paid time off.

Community. Work with an energetic, fast-learning, supportive, and diverse team of Yodies across six continents and 30+ countries who share and support new ideas and get things done.

Ready to change the game for mobile game developers and build your career from anywhere?

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