We're Heading to Gamescom 2025 – Let’s Connect in Cologne!
Gamescom is just around the corner, and the Yodo1 team is gearing up for another action-packed event in Cologne! Whether you're a game developer, publisher, or IP holder, we'd love to meet you face-to-face and explore how we can help grow your game or brand.
Why Meet Us at Gamescom?
From monetization to global IP licensing, Yodo1 helps studios scale their games and create unforgettable player experiences. Whether you're an indie dev looking to boost ad revenue or a brand exploring entry into the gaming space, we bring deep expertise in building meaningful, revenue-generating partnerships.
Let’s Talk IP Collaborations
We’re currently working with some of the world’s most iconic IPs and helping studios of all sizes bring branded content into their games. If you're building a game with crossover potential or you're a brand ready to enter the gaming world - let's chat at Gamescom.
Where to Find Us
📍 Gamescom 2025 📅 August 20–22 📌 Cologne, Germany
Who’s Attending from Yodo1?
You’ll have the chance to meet members of our:
Game Growth team – to chat monetization, UA, and revenue uplift
IP Licensing team – if you’re looking to partner with top global brands
Publishing & BD teams – to explore co-development or go-to-market support
Book a Meeting
Spots are limited! Secure a time with our team in advance:
Let’s Make Something BiG Together
We're excited to connect with creators, partners, and innovators at Gamescom. Whether you're scaling a hit game or exploring your first IP deal, we’d love to meet you in Cologne.
Licensing of video games is becoming a leading category for IP owners. Gamingstudios are increasingly focused on re-engaging high-spending players through IP collaborations. Todayʼs market demands IPVerse — a data intelligence platformdesigned to bring structure, clarity, and confidence to IP licensing decisions.
Be among the first to learn about Yodo1ʼs new product release, which will changehow IP partnerships are sourced and set up. Join this webinar, where VivienZhang, Eliyar Eziz, and Barry Dorf will cover:
IP licensing market trends driving demand for IPVerse
IPVerseʼs key features and how they address challenges for IP licensors and game developers
IPVerse in action through real-world case studies
Bonus: Webinar attendees receive early access to the IP Licensing Trends Report 2026 to help shape their strategy ahead of everyone else.
Yodo1 Gathers China’s Top Mobile Gaming Leaders to Explore Global Brand Partnerships in 2025
Vivien Zhang, Head of IP Licensing at Yodo1
In a groundbreaking forum, Yodo1 brought together many of China’s top mobile gaming companies to explore how brand-IP partnerships are reshaping gaming on a global scale. Hosted in collaboration with Gameunited as part of the Yodo1 IP Roadshow in Beijing, the event provided a platform to advance IP integration across the mobile gaming landscape.
Leading developers, including Wanda Cinema Game, Hero Entertainment, gathered to share their expertise on IP-driven strategies that deepen content engagement and boost player retention. By showcasing best practices in IP integration, these companies shared how strategic brand partnerships can enrich the gaming experience, enhance storytelling, and significantly heighten user engagement.
Bi Sheng, General Manager of Wanda Cinema Game's Overseas Publishing, emphasized that in-depth understanding of the IP is essential for a successful integration, sharing insights from the launch of Saint Seiya: Legend of Justice. The forum emphasized the importance of IPs as immersive elements, rather than surface-level brand additions, reinforcing how they improve the storyline and player engagement. More than ever before, developers are capitalizing on top-tier IPs to craft compelling experiences that also drive higher monetization.
Yodo1 Team sharing insights about brands in games collaborations
Drawing on its experience with iconic IP partners such as Hasbro, Sony Pictures Consumer Products (SPCP) and Kodansha, Yodo1 is leading a knowledge-sharing roadshow across China, designed to inspire developers in the evolving world of IP integration. With more than 60% of China’s top 30 revenue-generating developers partnered with Yodo1, the company’s extensive network and leadership continue to shape the IP licensing landscape in China’s mobile gaming market.
One of the event’s highlights was the introduction of Yodo1’s newest platform, DreamData. Presented by Vivien Zhang, Head of IP Licensing at Yodo1, DreamData offers developers a robust suite of tools, including real-time global IP collaboration news, ROI forecasting, and IP partnership recommendations. This platform empowers developers to make informed, data-driven decisions that optimize brand integration, solidifying Yodo1’s standing as a thought leader in the mobile gaming IP space.
As demand for IP-powered games grows, Yodo1 is dedicated to building a network of industry leaders committed to advancing this trend. The Beijing event marks the first of many stops on Yodo1’s 2024-2025 roadshow, which will include additional forums across China, encouraging developers to embrace global brand partnerships. “Our mission is to help developers think globally, act locally, and leverage IP to create unforgettable gaming experiences,” said Sun Ke, Head of Strategic Deals at Yodo1.
With the rising sophistication of China’s gaming market, players are seeking deeper engagement and more immersive content. IPs allow developers to tap into existing fan bases, and the need for high-quality IP collaborations has never been greater.
Explore Yodo1’s IP Collaborations
For more on Yodo1’s innovative partnerships and opportunities for IP collaborations, we invite you to check our website here. Join us as we shape the future of gaming and brand collaborations!
Yodo1 Holds First Pakistan Offline Developer Event
On December 4, 2021 Yodo1 held its first “Yodo1 Baithak”, an offline event in Lahore, Pakistan. It was an opportunity to finally meet in person some of the hundreds of talented developers across Pakistan that we’ve come to know over the last three years, our amazing MAS partners, as well as new friends.
A Groundbreaking Gathering
“Yodo1 Baithak '' brought together some of the most influential gaming studios in Pakistan—including Kitchen Tale, Aptech Media and Five River Solutions—in a discussion moderated by the Yodo1 team.
Over 70 developers in attendance had the opportunity to learn how these studios got started and the nuts and bolts of how they turned their dreams and passions into successful companies and businesses, with their games now enjoyed by millions of players. Highlights included not only their journey, but also how Yodo1’s tools, educational initiatives and support played a part in their success.
It was a groundbreaking event, particularly post-Covid, and attendees found the connections forged to be powerful and encouraging. For those newer to the industry, meeting in person with some of the best known local developers and studios was like a free pass to pick their brains and learn from the best in class. Discovering what these movers and shakers in the industry did differently from others and what actions clicked and helped them get where they are now was invaluable to all who heard them.
Strengthening Existing Bonds, Forging New Ones
“An event like this will certainly strengthen Yodo1’s presence in Pakistan; it sends a clear message that Yodo1 means business and thus will strengthen the trust of clients both existing and potential,” said Asad Imran, an attendee from Libra Studios.
Ali Shah, Yodo1’s Head of Developer Experience, summarized the biggest takeaway of the event, saying “Social networking with existing customers and similar minded folks brings an important layer to existing relationships. We work from anywhere, but nothing beats actual face to face interaction! It was amazing to see the excitement among different groups, and attendees were able to ask their questions and get help and advice in person.”
Did you attend the event? We’d love to hear what the highlight was for you! This is just the first in a series of developer events we are planning in Pakistan, and if you couldn’t make this one, we look forward to seeing you at the next.
Power Your Success With MAS
Whatever the size of your studio—large, small or solo—you can become a part of the world’s most active and talented community of developers. Kitchen Tale, Aptech Media and Five River Solutions are just three of the hundreds of studios in Pakistan who use Yodo1’s MAS monetization solution to grow their businesses and maximize their revenue.
Join them by installing MAS, the world’s best monetization SDK! Go to our MAS Portal to register and set up MAS for your game in just three easy steps, or book an appointment with a Games Growth Specialist here to learn more.
